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Effectiveness of Marketing Online

Effectiveness of Marketing Online

How Marketing Online Works Internet advertising or Marketing Online has come of age; about digital station marketing actually works, yet little is understood in practice and research. Shed light on the effectiveness of online advertising and the empirical research in this dissertation means to fill this gap. Two studies have conducted that focus on station online advertising and search engine marketing, the single-most significant on-line advertisement station. In an interdisciplinary approach, wide-ranging theoretical models are first developed by both studies…

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